Trending
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Welcome to Roswell Results
Since January 2022, the City of Roswell has made deliberate and measurable progress toward fulfilling its vision of becoming the #1 family community in America. Guided by this mission, the City has prioritized infrastructure, safety, livability, and public trust—translating bold goals into real outcomes that improve quality of life for all residents.
Strategic Pillars
This progress has been driven by six strategic imperatives that define how Roswell governs, plans, and serves:
- Best in Class Safety — For Residents, Businesses, Visitors, and Our Employees: Ensuring our fire, police, and emergency services are well-staffed, well-equipped, and nationally recognized.
- Service Excellence — Safe, Clean, Reliable, Responsive: Providing services that are modern, dependable, and easy to access.
- Economic Development — Transformational, Purposeful, Intentional: Revitalizing key corridors, attracting new jobs, and shaping a sustainable, business-friendly future.
- Infrastructure Investment — Investing, Developing, Maintaining: Delivering high-impact projects that improve mobility, utility systems, and public spaces.
- Stewarding with Integrity — Effective Stewardship of City Resources: Managing taxpayer funds with transparency, discipline, and long-term thinking.
- Top Place to Work — Valuing Our People and Supporting Their Growth: Investing in our people, systems, culture, and leadership to build a high-performing workforce.
These strategic pillars have guided a range of achievements that continue to earn Roswell regional and national recognition. The City has been named one of America’s Top 100 Places to Live by Livability.com and consistently ranks among Georgia’s best communities for families, safety, and recreation. Most recently, Roswell was named one of the 10 Best Places to Live in Georgia by TravelAndLeisure.com.
Roswell has modernized public safety by securing new facilities for police, fire, and 911, without overextending taxpayers. It has driven smart economic growth, attracting new employers and revitalizing key corridors while preserving the community’s unique character. Infrastructure is no longer just a promise—it’s more than 40 miles of resurfaced roads, safer intersections, and expanded access to trails and transit. Investments in parks, youth programs, and historic preservation have deepened Roswell’s sense of place and community.
Internally, the City has enhanced customer service, improved transparency, and strengthened its workforce—all while delivering the lowest millage rate in three decades. These efforts are not simply a list of accomplishments—they reflect a values-driven commitment to providing an exceptional quality of life for every Roswell family.
Best in Class Safety
For Residents, Businesses, Visitors, and Our Employees: Ensuring our fire, police, and emergency services are well-staffed, well-equipped, and nationally recognized.
Full-Time Fire Department
For years, Roswell has relied on a part-time fire department, an approach that leaves our community vulnerable in a true emergency. The part-time staffing model relies on full-time firefighters from other cities, but in a disaster those firefighters will be called back to their own jurisdictions. Under the leadership of Mayor Kurt Wilson and the current City Council, Roswell is changing that. We are now in year four of that transition, with 75 full-time fire personnel already on staff, operating under a 48/96 shift schedule. The City is building an award-winning full-time fire department with dedicated, highly trained professionals ready to respond, right here in Roswell. This shift ensures faster response times, greater reliability, and a stronger, safer community when it matters most.
Emergency Vehicle Traffic Preemption Technology
The City of Roswell is implementing a citywide traffic preemption system that will allow emergency vehicles—such as fire trucks and ambulances—to safely and more efficiently navigate intersections while en route to emergencies. Using cutting-edge technology called Glance Priority and Preemption, emergency vehicles can now communicate directly with traffic signals. When a vehicle equipped with the system approaches an intersection, the signal will automatically switch to green, while opposing traffic is brought safely to a halt. Adaptive signal changes can reduce emergency response times by up to 20%. Installation of the technology is currently underway and will continue across all 107 signalized intersections in Roswell, with completion of the project expected late summer/early fall 2025.
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Raise Police Pay
For years, Roswell's police salaries ranked near the bottom to middle among North Fulton cities, making it harder to recruit and retain top talent. That changed under the leadership of Mayor Kurt Wilson and the current City Council. By raising officer pay to the top of the regional scale, Roswell has achieved zero vacancies in just three years, with a full force of 157 officers. This investment ensures our city attracts and keeps the best law enforcement professionals, strengthening public safety and building trust in every neighborhood.
Creating a Public Safety Center
Roswell is building a new Public Safety Headquarters in the heart of the area where most 911 calls for criminal activity originate. Under the leadership of Mayor Kurt Wilson and the current City Council, this strategic location will dramatically increase responsiveness for both police and fire services. The City is renovating the centrally located Summit Office Buildings (1080 Holcomb Bridge Road) to consolidate Police and Fire administrative operations under one roof. This renovation delivers cost savings and enables faster response across 20 square miles of the city.
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New 911 Center and Shooting Range
Roswell is expanding its 911 services with the purchase of property and the former Sharpshooters building (11261 Alpharetta Highway) for $5.9 million to house the City’s new 911 Call Center and a shooting range for the Police Department. The 911 Call Center must be housed in a hardened facility that can withstand severe weather and hurricane-force winds. Buildings that meet those standards are rare, but the SharpShooters building meets those criteria. Purchasing the site instead of building a hardened structure has saved the City significant money and will allow it to move forward more quickly with its promise to improve public safety facilities.
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Service Excellence
Safe, Clean, Reliable, Responsive: Providing services that are modern, dependable, and easy to access.
Customer Service Overhaul
Established a centralized Customer Service Center and implemented new permitting software and cross-trained staff.
Performance Management System
Launched citywide goal alignment and quarterly review structure to support accountability and pay-for-performance.
Solid Waste Modernization
Completed the new Transfer Station, launched curbside recycling improvements, and introduced film plastic recycling in partnership with Milton.
Award-Winning Events & Services
Continued expansion of Alive in Roswell, streamlined park reservations, and introduced new digital engagement tools like Roswell365.
Economic Development
Transforming Roswell's Economic Future
Transformational, Purposeful, Intentional: Revitalizing key corridors, attracting new jobs, and shaping a sustainable, business-friendly future.
A Strategic Vision for Sustainable Growth
Roswell has historically been a bedroom community, with 65% of our 44 square miles dedicated to single-family homes, which is part of its charm. Still, it poses a challenge, with only 14% of land as commercial space.
Instead of chasing uncontrolled expansion, City leadership has adopted a deliberate 120,000-population model, focusing on reinvesting in what we already have in our community.
The strategy targets four key economic corridors—Downtown, Midtown, Uptown, and the East Corridor, bringing vitality and opportunity without sacrificing community character.
This is More Than Development—It's an Economic Transformation
This is not simply about filling vacant lots. It's about attracting high-value industries that will anchor Roswell's economy for decades.
We're proactively recruiting technology-driven businesses like PBS Aerospace, creating high-paying, future-ready jobs in aerospace, human performance technology, healthcare, and AI.
Roswell is on track to be the first city in the Southeast with a vertiport, positioning us at the forefront of next-generation transportation.
Landmark Projects Reshaping the City
Hill Street Development – Transforming one of the most densely zoned multifamily parcels in North Fulton into a vibrant, six-acre mixed-use community with:
- 157 apartments
- 14 brownstones
- 80,000 sq. ft. of office and retail
- $700,000 annual ground lease revenue—plus property and sales taxes—directly benefiting taxpayers.
Roswell Entertainment District – A family-friendly destination with homes, retail, office space, and entertainment venues for a true sense of community that will revitalize the east side economy.
Delivering Results and Reviving Stalled Projects
Long-delayed developments like Southern Post and Roswell Junction are now back on track, thanks to direct city leadership.
The City has taken a new approach to economic development. The City is a co-investor in projects, ensuring they create long-term community benefits, not just developer profits.
A New Economic Identity for Roswell
This City is building a diversified, resilient economy where technology, innovation, and lifestyle come together.
The City's investments are place-making initiatives designed to enrich community life, attract talent, and boost our tax base without compromising the Roswell way of life.
This administration is charting a course for the next 50 years, not just the next election cycle.
Infrastructure Investment
Investing, Developing, Maintaining: Delivering high-impact projects that improve mobility, utility systems, and public spaces.
Big Creek Parkway Phase I
For decades, Roswell's east-west traffic bottlenecks have frustrated residents and slowed progress. This long-standing challenge sat unresolved for more than 30 years—until now. Under the leadership of Mayor Kurt Wilson and the current City Council, shovels are finally in the ground. Big Creek Parkway Phase I will ease congestion, improve connectivity, and move Roswell forward. Phase I is expected to be completed in 2026, paving the way for Phase II and a stronger, more connected Roswell.
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Bond Referendum
For many years, the City of Roswell did not consistently reinvest in maintaining and improving its parks, public safety facilities, and other vital community assets. This lack of long-term investment left the City with aging infrastructure and growing needs. In 2022, Mayor Kurt Wilson and the City Council took decisive action to change course—proposing a $179.6 million bond program to address these long-standing needs and secure Roswell's future. The proposal included $107.6 million for recreation, parks, bicycle and pedestrian paths, and sidewalks; $52 million for public safety facilities and equipment; and $20 million for a downtown public parking deck. Voters overwhelmingly endorsed this vision in November 2022.
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Slow Down In Roswell
Speeding and dangerous driving in neighborhoods, school zones, and along major roads have created safety concerns for residents for years. Mayor Kurt Wilson and the current City Council have committed funding for the Slow Down in Roswell initiative, targeting both education and infrastructure. Using TSPLOST dollars, the City has already addressed high-priority trouble spots with resurfacing, improved signage, and other safety measures—laying the groundwork for the full campaign launch.
Stewarding with Integrity
Effective Stewardship of City Resources: Managing taxpayer funds with transparency, discipline, and long-term thinking.
Zero-Based Budgeting
Fiscal responsibility is a key part of ensuring Roswell's future success. This Mayor and Council implemented a comprehensive financial review and revolutionized the budgeting process by implementing zero-based budgeting, giving a clearer picture of spending and streamlining city resources. Zero-based budgeting is a process that goes beyond simply tracking where every dollar is spent; it is a comprehensive review and analysis of every activity the City undertakes. This approach requires each department to clearly identify the resources—capital, staffing, and funding—needed to accomplish its mission. Just as importantly, it asks them to assess what they do well, where they fall short, and where resources should be deployed, realigned, or eliminated.
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Reducing Property Tax and Millage Rate
Mayor and Council have made it a priority to protect Roswell homeowners by keeping property taxes low. Over the past four years, Mayor and Council have reduced the City's property tax rate twice, bringing the rate to its lowest point (4.463 mils) in 20 years in Fiscal Year 2023. While the rate increased modestly in 2024 to 4.949 mils to support voter-approved bond projects and city services, it remains well below historic levels and continues to be one of the lowest property tax rates among neighboring North Fulton cities. The City's approach to property tax rate decisions reflects a thoughtful balance: maintaining Roswell's financial health, funding essential services, and investing in future growth, all while keeping property taxes among the lowest in the region.
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Creation of the Executive Suite
The City of Roswell has taken a bold new approach to structure and leadership—one that strengthens our ability to deliver an exceptional quality of life for our residents. Mayor and Council have established an executive leadership team comprised of the Chief Administrative Officer (also serving as City Administrator), Chief Operations Officer (COO), Chief Financial Officer (CFO), Chief Legal Officer (also City Attorney), and Senior Vice Presidents (also serving as Deputy City Administrators and Chiefs of Police and Fire).
This senior management team works proactively to identify and solve challenges early, plan for the long term, and find innovative ways to serve our community more effectively. The creation of the Executive Suite enhances accountability, fosters innovation, and increases efficiency—reinforcing Roswell's commitment to being a high-performing organization, a top workplace, and a trusted partner to our residents.
Top Place to Work
Valuing Our People and Supporting Their Growth: Investing in our people, systems, culture, and leadership to build a high-performing workforce.
Working for a Government with a Clear Mission and Values
At the City of Roswell, every role supports our mission: to provide residents with an exceptional quality of life. Guided by our values—integrity, transparency, and excellence—our employees know they are part of something meaningful, helping to create a community where people love to live, work, and play.
Incentive Pay
We believe in recognizing results. Roswell offers competitive pay and an incentive program that rewards exceptional performance, ensuring employees are compensated fairly for their contributions to making our city an extraordinary place to live.
Modern Technology for Maximum Productivity
Roswell equips its employees with the same innovative tools and platforms used in the private sector. By investing in technology that boosts productivity, we empower our workforce to serve residents more efficiently.
Quick Fact: More than a dozen new tech platforms and systems have been implemented in the last year to modernize City operations.